Chris Alexander

On Engineering

What makes a great Google+ profile?

23rd April, 2014

I have been trying to answer a question recently about Google+ profiles. I know a good one when I see one, but what exactly makes it great?

Let’s see some examples of great Google+ profiles.

Michael Mahemoff - from the header image down, this is a great read.

Abraham Williams - great content and links, and they all look awesome too.

Alain Vongsouganh - a lot of Google Glass, but nice animations!

Christian Cantrell - excellent commentary on everything that’s shared

Ford - the only company on the list makes good use of all the features.

So what actually makes these good? Here are my key takeaways:

Use the platform for what it is. So many company accounts which are just copy-and-paste of their Tweets!
Use all the features - link sharing should use the “Link” option, not pasted into the bottom of the message body.
Post galleries - Google+ has some of the best support for galleries of pictures, and they look awesome on mobile.
Interact with the community - Ford even uses photos from its photo community on its posts!
Post GIFs - bit of extra work, but a little bit of animation in a picture really draws the eye.

Have I forgotten someone or something? Contact using the links at the bottom!